Event Uncategorized

Brand Anticipation in Consumer Behaviour Changes Amid COVID-19 in Indonesia

In the time of the current crisis, consumerism has been impacted through rapid changes in spending habit and how to prioritize expenses. Restriction from outings in public due to the government’s effort to flatten the line has resulted in consumers shift toward online purchase as well as activities.

While brands are adapting the challenges to unlike recession in Indonesia, they can also come up with new recovery strategies and efforts to face the crisis.

Through data-driven research based on consumer behaviour, this webinar will discuss all the necessary efforts and strategies for brands in facing the crisis and beyond pandemic.

  1.  Research on Indonesia’s economic landscape in general
  2. How Rapid Changes in Consumer Behaviour affects Brands in Indonesia
  3. Tips for the brand of how you learn to adapt to the changes over time by making your product availability more efficient.
  4. Smart tips to help brands adapt from the impacts in time of crisis
  5. What can Brands do to initiate a recovery plan for their business?
  6. Marketing strategies to anticipate consumer behaviour during and after the pandemic
  1. Brand Owners & Retailers
  2. Marketing Managers & Associates
  3. Business Development
  4. Digital Marketers

Iwan Murty – CEO of RB Consulting
Engeline Tjia – Director of RB Consulting


Ping Hendra – GoWork Bali’s Area Manager

Registration: https://go-work.com/events

This session will be conducted in Bahasa Indonesia.

About the author


Media Online, Informasi Seputar Startup & Teknologi, Bisnis, Entrepreneur & Gaming

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